We Make our Stuff
Jules Pieri is CEO and cofounder of The Grommet, a popular online product launch platform that discovers, supports and sells innovative makers. These products can range from problem-solving kitchen utensils to high tech innovations. In her new book How We Make Stuff Now, Jules shares advice and inspiration on how anyone can turn their idea into a product they can sell.
In this episode, we cover:
We Make our Stuff
- 1:49 - Growing up in Detroit
- 4:52 - Launching one product a day
- 5:37 - Meg Whitman
- 7:19 - The Maker Movement
- 9:09 - What is the problem you are solving?
- 10:31 - Scoping the market
- 11:43 - Joy
- 12:37 - Redefining a category
- 13:02 - Naming your company
- 14:18 - Crowdfunding
- 16:37 - Circle Up
- 17:31 - Citizen Commerce
- 18:56 - Stuff vs Experiences
- 21:38 - Apologising for future mistakes
- 22:19 - KPI's for Makers:
- 22:38 - Return Rates
- 23:20 - Reviews
- 23:45 - Net Promoter Score
- 24:23 - Product Hunt
- 26:55 - Skate to where the puck is going
Resources mentioned in this episode:
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