Christian Terwiesch is a professor in Wharton’s Operations and Information Management department and co-director of Penn’s Mack Institute for Innovation Management. He also holds a faculty appointment in Penn’s Perelman School of Medicine. Christian launched the first Massive Open Online Course (MOOC) in business on the Coursera platform and by now, well over half a million students have enrolled in the course. His latest book Connected Strategy, co-authored with Nicolaj Siggelkow, identifies the four pathways for turning episodic interactions into continuous relationships.
In this episode, we cover:
- 3:33 - The 3 Types of Innovation
- 5:40 - Innovation in Healthcare
- 6:12 - MOOC's
- 9:16 - Respond-to-desire
- 10:43 - Curated offering
- 11:39 - Coaching behaviour
- 17:39 - Automatic execution
- 20:10 - The power of big data
- 25:03 - Innovation in the classroom
- 26:44 - The process driven approach to innovation
Resources mentioned in this episode:
- Herbert Grönemeyer
- twitter.com/Terwiesch
- coursera.org/instructor/~1349478
- terwiesch.com
- Tool: YouTube
- Album: Herbert Grönemeyer
- Books: Product Design Development: amazon.com/Product-Design-Development-Karl-Ulrich/dp/0073404772
- Connected Strategy Book: amazon.com/Connected-Strategy-Continuous-Relationships-Competitive/dp/1633697002
If you enjoyed the show, please rate it on iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.
