With over 200+ speaking engagements each year, master publicity strategist, consultant and bestselling author, Jill Lublin, consistently wows audiences worldwide with her keynotes and training programs on publicity, networking and influence marketing. Jill has shared the stage with Tony Robbins, T. Harv Eker, Jack Canfield, Mark Victor Hansen and many others. Additionally, thousands of people have attended her popular ‘Crash Course in Publicity’, which she teaches at live events and online. She has been featured in The New York Times, Women’s Day, Entrepreneur and Inc magaziness and her Guerrilla Publicity book is regarded by many as the “PR Bible”. Her latest book ‘The Profit of Kindness’ went number one in four different categories.
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In this episode, we cover:
- Similarities between the music industry and book industry
- The profit of kindness - moving from winning to giving
- How professional speakers should get referrals
- Return on kindness principles
- Going deep
Resources mentioned in this episode:
- The One Page Business Plan by Jim Horan
- The Tipping Point by Malcolm Gladwell
- The White Album by The Beatles
- The Publicity Crash Course (use Promo Code 'superduper')
- Jill Lublin Official Website
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